by mrlaunch | Sep 13, 2020 | Automotive Marketing
Getting Traction With Automotive Marketing At one point buying a local 30 second TV spot for your dealership or repair shop on television, was the most valuable and most sought after way to advertise a brand, product or service. Automotive TV commercials continuously...
by mrlaunch | Jun 7, 2020 | Automotive Marketing
Keeping competitive is challenging in any market, but somehow even more so in the automotive industry. Changing marketing strategies, changing technology and the people who are buying cars are also changing.. Marketers need to be one step ahead. This means always...
by mrlaunch | May 31, 2020 | Automotive Marketing
The automotive industry, like everything else, is changing rapidly. The cars are changing, the marketing is changing, technology is changing and so is who is buying cars. The way people shop for cars is also changing and in order to remain competitive, automotive...
by mrlaunch | May 24, 2020 | Automotive Marketing
Not Your Daddy’s Studebaker Gone are the days of slick expensive ads for television. Not because they don’t work, but because the way we watch television has changed dramatically. Buying an ad spot for a huge sporting event is still an option but not always in...
by mrlaunch | May 17, 2020 | Automotive Marketing
You could ask your boss how to make a better ad campaign for your auto dealership. What, though, are the chances of your boss knowing anything about marketing or creating an auto dealership marketing campaign? The odds are not in your favor. Your boss knows about...
